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The invisible visitor: how to make your site readable for AI agents

Your website has a new type of visitor. It doesn't scroll. It doesn't click out of curiosity. It arrives with a specific goal, reads your site in milliseconds, and decides whether your content is worth surfacing to a human — or not.

The invisible visitor: how to make your site readable for AI agents

Caroline Gadd
Caroline Gadd
Global SEO Lead, Valtech
Insight

The invisible visitor: how to make your site readable for AI agents

Your website has a new type of visitor. It doesn't scroll. It doesn't click out of curiosity. It arrives with a specific goal, reads your site in milliseconds, and decides whether your content is worth surfacing to a human — or not.

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